Does your Contact Page Connect?

Does your Contact Page Connect?

One of the most important pages on a business’s website is often the most overlooked. After you’ve spent several web pages building a case for why prospects should call, email, sign up, request information … whatever … don’t blow it with a ho-hum contact page! Here’s...
Why Your Business Needs a Good SWOT!

Why Your Business Needs a Good SWOT!

A conversation with Kathleen Schultz and Bill Dean of Kathleen Schultz Marketing, the leading D2C consulting firm in the San Francisco Bay Area. Kathleen Schultz Bill Dean The beginning of a new year is the perfect time to take a close look at your business to...
Tips for tuning up your Website

Tips for tuning up your Website

Recently, a friend who is an entertainer asked me to look at his website and give him some suggestions for improving it. Since bookings had come to a screeching halt during Covid-19, it was the perfect time to sit back and take a closer look at his online marketing....
3 ways to add content to your website

3 ways to add content to your website

Win more search engine love and connect with customers  Congratulations. After months of laboring over your new website, it’s finally launched.  Now you can go about your business and let customers find you. Right? Well…not quite. Once the search engines have found...