Lanny is a fantastic writer. She really understands the voice of the brand and consistently creates clever and impactful copy for all our marketing efforts.
Marina Josho Raymond – Vice President Marketing, Guthy-Renker Corporation
Building a website and creating marketing materials can be daunting tasks. But, by far, working with Lanny Udell was the most satisfying aspect of both projects. Lanny met with us to fully understand the services we offer.
She listened carefully to our needs and quickly produced the written materials as promised. As a result, we have seen increased traffic to our website and the response to our new brochure has been overwhelmingly positive.
Jane & Sapir Weiss – Co-owners, Olivet Kennel and Dog Resort
After 15 years as a Massage Therapist, I went back to school to add Skin Care to my repertoire. I was overwhelmed trying to put together a new brochure and website for all my new services. Then I met Lanny and she made it easy.
She is a beautiful writer and captured in her words the true essence of what I wanted in my materials. She listened to me, looked at what I already had and took it from there. Lanny worked efficiently and fast and informed me every step of the way.
Corinna Joy Kavanagh – Body Celebration Day Spa
Lanny is an extraordinary idea person … and she’s always on time and on budget, serious considerations of our daily radio show.
Lanny Udell contacted Life Love & Health during our formative first year. She quickly grasped our 90-second format, condensing challenging health-and-medical information, including interview segments, into compelling, emotionally engaging 300-word packages that really resonate with our audiences. All of us at Life Love & Health happily – and highly – recommend her.
Christopher Springmann – Executive Producer, Life Love & Health
Lanny Udell is more than a writer. She is a listener. Lanny listens to the description of the creative challenge and starts looking at the challenge from multiple aspects. She provides options and helps clarify our thinking. She is an integral part of any creative process.
The result is always insightful, the copy always fresh and current and…it works! To top it all off – working with Lanny is a real pleasure. We are delighted that Lanny Udell is part of the XDM marketing team.
Kathleen Courtney – Principal, XDM Corporation
Lanny brings a unique combination of talent and creative writing ability together with analytical thinking and the instinct to make the sale. With that and a sense of humor she has added significant impact to our marketing initiatives.
Fred McDaniel, Director of Client Services, Carroll Services, Inc.
I had never worked with a professional copywriter before I started working with Lanny Udell. Lanny was quite open that she hadn’t worked specifically with patent-related copy before. It proved not to be any impediment and was likely helpful in producing some very targeted and powerful copy. Lanny took some relatively esoteric material and worked with me to translate it into reader-friendly copy (with effective marketing spin where warranted).
I believe that Lanny was successful in infusing some of my personality yet was able to stay on point. I have received nothing but accolades for the material that Lanny has produced. I unreservedly recommend Lanny 100%!!!
Michael E. Woods – aka “YourPatentGuy”
