Website content … does spelling really matter?

The Web, especially, is rife with typos, misspelled words, run-on sentences…but why should we care?

Simple. This real-life example explains it best. A copywriting client, who happens to be in the building trades, had a misspelled word on his truck. Instead of installation, it read instalation. A driver of another vehicle pulled up alongside him and said:

“I hope your work is better than your spelling.”


It’s all about how you present yourself to the world. Sloppy writing and spelling makes you look unprofessional, and you can’t always count on spell check for accuracy.

So do yourself a favor. Ask someone to proofread your work. A second set of eyes can spot errors before you publish and save you the embarrassment.

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